The Halfway Llanelli.
A mobile-friendly website for a Llanelli pub and restaurant, bringing together essential venue information, menus and table bookings.
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The brief
Help people decide where to eat and make booking straightforward.
The Halfway needed a website that could answer the practical questions customers have before visiting: what the venue offers, what is on the menu and how to reserve a table.
Because many customers browse hospitality websites on their phones, the important information and booking route needed to remain easy to use on smaller screens.
Customer journey
From discovering the venue to booking a table.
1Discover The Halfway.
The homepage introduces the pub and restaurant and directs visitors to useful information.
2Check the menu.
Customers can browse the food offering before deciding to visit or book.
3Book or get in touch.
The booking and contact route makes the next step available from the same website.
Practical information arranged around a real visit.
The website prioritises the content restaurant customers look for most often, instead of making them search through promotional pages for menus or contact details.
A third-party booking form was implemented within the website, creating a more connected route from considering the venue to reserving a table.

What was delivered
Information, menus and bookings in one place.
- WordPress business website
- Menu presentation
- Third-party table-booking form
- Venue information and contact route
- Responsive layouts for desktop and mobile
“They listened to our needs, created a user-friendly design that looks good on all devices, and kept us updated throughout the process.”

Rob — The Halfway LlanelliVerified Google review
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